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Category Archives: Solutions

General information and recommendations about advertising that don’t fit a specific industry.

// Crowdsourcing vs. Competitions (Part 1)

05-Nov-09

Everyone’s talking about crowdsourcing, and when everyone talks about it, everyone else thinks they need to do it. The only problem is most people don’t know how. In fact, I’ve found that most people don’t even know what crowdsourcing is.
Crowdsourcing is a term coined by Jeff Howe in a Wired article way back in June [...]

// Insights from the Intern: Business Etiquette

20-Oct-09

This week I got the amazing opportunity to attend the AAF Student conference in St. Louis. Thanks again Price Group for letting me off. J There were several great speakers and plenty of free food (a gift from God for any typical college student).
Jennifer Randolph from Saatchi & Saatchi gave an amazing presentation over Business [...]

// Why You Should Look at Your Copy in Instant Replay

06-Oct-09

We’re entering the heart of football season, when there’s nothing better than packing a stadium on a Saturday with thousands of other screaming fans – screaming at the coaches, the players and (everyone’s favorite) the refs.
Maybe we should give the refs a break. After all, their job isn’t that much different than advertising, especially the [...]

// My Take on the TTU Football Twitter Ban

29-Sep-09

Yesterday, the Texas Tech football team made national news. Not for a big win, or anything directly football related for that matter. They made news for one big call made by Head Coach Mike Leach. He banned all players and staff from Twitter.
Almost immediately, the news swept the major outlets. It was picked up by [...]