http://pricegroupblog.com/2010/02/is-hype-the-new-super-bowl-measurement/ Sun, 07 Mar 2010 22:21:22 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://pricegroupblog.com/2010/02/is-hype-the-new-super-bowl-measurement/comment-page-1/#comment-175 jphodgins Fri, 12 Feb 2010 03:41:53 +0000 http://pricegroupblog.com/?p=614#comment-175 Good point. Unfortunately too many companies are content with showing off their creative, even if it is bad, just to get "noticed" because they were on the Super Bowl. Good point. Unfortunately too many companies are content with showing off their creative, even if it is bad, just to get “noticed” because they were on the Super Bowl.

]]> http://pricegroupblog.com/2010/02/is-hype-the-new-super-bowl-measurement/comment-page-1/#comment-172 Jim Mitchem Fri, 12 Feb 2010 03:00:25 +0000 http://pricegroupblog.com/?p=614#comment-172 If brands aren't combining PR opportunities with Social Media buzz before, during and after their Super Bowl spots, then they're just showing off their creative. And unfortunately, most of it is bad. If brands aren't combining PR opportunities with Social Media buzz before, during and after their Super Bowl spots, then they're just showing off their creative. And unfortunately, most of it is bad.

]]> http://pricegroupblog.com/2010/02/is-hype-the-new-super-bowl-measurement/comment-page-1/#comment-171 not_so_madman Tue, 09 Feb 2010 00:48:19 +0000 http://pricegroupblog.com/?p=614#comment-171 James, this ad is a copywriter's dream and the client will like the production budget. Still... I was hoping to see the French girl :-)<br>Phil James, this ad is a copywriter's dream and the client will like the production budget. Still… I was hoping to see the French girl
Phil

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